In the fast-moving consumer goods (FMCG) market, packaging is more than just protection – it’s a brand’s first impression on crowded shelves. Today’s manufacturers must balance the pressure to stand out with the rising demand for sustainable packaging and ever-stricter regulations from bodies like the FSSAI. Add to that the challenges of high-speed production lines, diverse substrates, and tough operating conditions, and the need for flexible, reliable coding solutions has never been greater.